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Tim O’Sullivan has been promoted to managing director, NetSol Technologies Europe (NTE), effective immediately.

O’Sullivan will oversee growth initiatives in the region for NFS Ascent, the company’s “next-generation” finance and leasing solution.

With over 25 years’ experience within the financial services sector, O’Sullivan has spent the last decade in leasing and asset finance software, specifically enhancing and building global sales capabilities across multiple markets and geographic sectors.

Formally head of business development & strategy, O’Sullivan was responsible for leading the company’s many strategic client relationships and driving new products coming out of NetSol Asia with a primary focus on NFS Ascent, the company’s next-generation finance and leasing solution.

His appointment demonstrates a significant market initiative in Europe that will involve leading the NTE team towards developing the company’s three initiatives – delivering transparency, increasing efficiency and achieving greater leverage of NetSol’s networks.

O’Sullivan commented: “I am delighted to be now leading the accelerating pace of development for NetSol and introducing its new technologies into the European market. Having been with the company for over two years and witnessed the remarkable capability that the company possesses for innovation and harnessing the latest developments within our new applications, I have every confidence that we are now in a stronger position to leverage our global brand and expertise for the benefit of existing and new clients.”

Najeeb Ghauri, CEO of NetSol added: “This appointment reflects the tremendous progress he has made with our existing and potentially new clients and the good progress being made with Ascent. It is now time for NTE to be to have a more traditional management structure with stronger local authority and accountability.

“I have every confidence in Tim to deliver the stretching new business objectives to be achieved by the company.”